MAY 2020HR TECH OUTLOOK8When people ask my children what their parents do for a living, they have no difficulty in describing what their father does. But when it comes to me, their mother, they will hesitate, pause a little and somehow fail to articulate. This also goes for when I am meeting people for the first time. "So, what is your profession?" And when I tell people that I am in HR, the people business, you tend to get the "Oh", followed by an awkward moment of silence and then you see them struggling to gather their thoughts. Most often, they assume my job is simply to recruit people. It often amuses me more than frustrates me because I know HR has never been viewed as a glamorous role, in fact, it is one of those jobs where people would never say "When I grow up I want to be....". What does get to me though is that people often stereotype HR people to be well, somewhat boring, uninteresting and not human (what an irony!)To prove my point, I googled "What do people think of HR?" and I was not surprised by the results ­ a lot of the pages alluded to the fact that people dislike HR. There is some truth to why we are viewed as always standing on the side of the organisation, why we are more like robots churning out policy after policy etc. Not trying to be defensive here but I feel our good intentions are often misunderstood. Nonetheless, nobody can argue that there has to be balance - The ship has to stay in the best condition it THE NEW HR: #KILL BORINGJolene Huang, Human Resources Director, TBWAByIn MyOpinion
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